Hakuhodo Acquires Majority Stake in Vietnam-Based Digital Agency BCM
February 2, 2026
Hakuhodo has acquired a majority stake in BCM Venture Integrated Co. Ltd., a Ho Chi Minh City–based integrated digital marketing agency, making BCM a consolidated subsidiary of the Hakuhodo Group. The deal is intended to strengthen Hakuhodo's digital and e-commerce capabilities in Vietnam and support its New One Vietnam network to deliver full-funnel marketing and DX services to Japanese and local clients across the region.
- Buyers
- Hakuhodo
- Targets
- BCM Venture Integrated Co. Ltd.
- Industry
- Marketing & Advertising
- Location
- Ho Chi Minh City, Vietnam
- Transaction Type
- Buyout
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