PlanetArt Acquires I See Me! Personalized Children's Book Publisher

July 8, 2021

PlanetArt has acquired Minneapolis-based I See Me! from the McEvoy Group to deepen its position in personalized children's products. I See Me! publishes more than 60 personalized children's books and related custom products, and PlanetArt said it will leverage its technology and broader product catalog to grow the business; financial terms were not disclosed.

Buyers
PlanetArt
Targets
I See Me!
Sellers
McEvoy Group
Industry
E-Commerce
Location
Minnesota, United States
Transaction Type
Buyout

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