Bensussen Deutsch & Associates (BDA) Acquires Idea Planet

Bensussen Deutsch & Associates (BDA) Acquires The Great Branding Company

June 11, 2024

Marketing & Advertising

Bensussen Deutsch & Associates, LLC (BDA) has acquired UK-based sports, events, and promotional products provider The Great Branding Company to expand BDA's retail and merchandise capabilities across EMEA. The deal integrates The Great Branding Company's UK and German teams into BDA's existing European operations to strengthen its sports portfolio and supply-chain-backed retail services.

Bensussen Deutsch & Associates (BDA) Acquires Harper + Scott

September 5, 2025

Marketing & Advertising

Bensussen Deutsch & Associates (BDA) has acquired New York–based creative branded merchandise agency Harper + Scott to deepen BDA’s creative capabilities and expand its New York presence. The deal combines Harper + Scott’s enterprise creative services and high-touch client relationships with BDA’s global technology platform, sourcing and fulfillment network to deliver scalable branded merchandise programs for large customers.

BDA Acquires SwervePoint

July 20, 2017

Marketing & Advertising

Woodinville, Washington-based Bensussen Deutsch & Associates (BDA) has acquired Boston-based promotional merchandise firm SwervePoint. The deal expands BDA’s East Coast footprint and service offerings; SwervePoint will be rebranded as BDA and its co-founders have joined BDA’s leadership to support the integration and continuity of client services.

Bensussen Deutsch & Associates (BDA) Acquires SwagUp

December 4, 2024

Marketing & Advertising

Bensussen Deutsch & Associates (BDA), a Woodinville-based global merchandise agency, has acquired Piscataway, New Jersey–based promotional-products and software company SwagUp. The deal adds SwagUp's SaaS-powered ordering and fulfillment platform to BDA's offerings, strengthening BDA's technology-enabled branded merchandise capabilities and expanding its enterprise service suite.

The Planet Group Acquires NDA Partners

November 3, 2020

Healthcare Services

The Planet Group, a Chicago-based provider of outsourced human capital and consulting solutions and a portfolio company of MidOcean Partners, agreed to acquire NDA Partners, a life sciences management consulting and contract development organization. The acquisition expands Planet's life sciences consulting and regulatory capabilities to better serve pharmaceutical, biotechnology and medical device clients; NDA Partners will remain led by CEO Earle Martin.

D.K. Smith & Co. Acquires PLANET by Lauren G

April 3, 2025

Consumer Products

D.K. Smith & Co., the middle-market private equity division of DKS Capital Partners, has completed a control acquisition of PLANET by Lauren G, a luxury fashion designer, manufacturer and retailer based in Sunrise, Florida. Founder Lauren Grossman will remain as CEO and Chief Design Officer and join the board; D.K. Smith & Co. intends to expand PLANET's digital footprint and pursue strategic growth opportunities. Terms were not disclosed.