Aline Acquires Roobrik to Enhance Prospect Engagement and Lead Qualification

January 27, 2025

Aline, a provider of senior living operating software, has acquired Roobrik, a sales and marketing technology company that specializes in prospect engagement and lead qualification. The acquisition will integrate Roobrik's discovery surveys, lead-scoring and consumer-sentiment data into Aline's senior living operating system to improve lead qualification, optimize lead scoring, and lower cost-per-move-in for senior living operators.

Buyers
Aline
Targets
Roobrik
Location
North Carolina, United States
Transaction Type
Buyout

Explore More

Related Acquisitions

Track M&A activity that matters to you

Get real-time deal alerts, build buyer lists with AI, and access our full acquisition database. Start your free trial today.