Verndale Acquires Aware Web Solutions

Verndale Acquires Amp's Product Experience Division from Advantage Solutions

January 23, 2026

Marketing & Advertising

Verndale, a Boston-based digital experience and technology company, has acquired the Product Experience Division of Amp (part of Advantage Solutions). The deal brings product design, UX, engineering, and digital marketing capabilities into Verndale to enable end-to-end digital product development and broaden its reach into tech, CPG, and healthcare verticals. Canaccord Genuity advised Advantage Solutions; financial terms were not disclosed.

Verndale Acquires Fishtank to Create North America's Leading SitecoreAI Experience Practice

November 20, 2025

IT Services

Verndale, an independent digital customer experience agency based in Boston, has acquired Fishtank, a Sitecore Platinum Partner headquartered in Calgary, Alberta. The acquisition expands Verndale's Sitecore and AI capabilities, combining the teams to form a leading SitecoreAI experience practice for mid-market and enterprise clients across North America.

Verndale Acquires Vaan Group

January 8, 2026

Marketing & Advertising

Verndale has acquired Vaan Group, a Shopify Platinum design and technology agency, to establish a dedicated D2C commerce practice and deepen its Shopify design, build, and optimization capabilities. The deal expands Verndale's ability to deliver end-to-end Shopify storefronts, platform migrations, headless builds, and conversion optimization for DTC, luxury, and lifestyle brands.

Verndale Acquires Yaksa

March 19, 2024

Marketing & Advertising

Verndale, a Boston-based digital experience agency, acquired Montréal-based digital commerce agency Yaksa to strengthen its ecommerce capabilities and expand its market presence in the US and Canada. Yaksa will operate under its brand short-term while integrating into Verndale to deliver expanded end-to-end ecommerce, digital strategy, and implementation services to enterprise and mid-market clients.

Vendasta Acquires Yesware

October 17, 2022

Cloud & SaaS

Vendasta, the AI-powered SMB platform headquartered in Saskatoon, has acquired Yesware, the Boston-based sales engagement SaaS provider, and integrated Yesware Premium into the Vendasta Marketplace and CRM. The acquisition brings Yesware's email tracking, sales automation, and engagement insights to Vendasta's channel partners and SMB customers, expanding Vendasta's sales enablement capabilities.

Mimecast Acquires Aware to Bolster AI-Powered Human Risk Management

August 14, 2024

Cybersecurity

Mimecast has acquired Aware, an AI collaboration security platform headquartered in Columbus, Ohio, to expand its Human Risk Management (HRM) capabilities. Financial terms were not disclosed; Aware was advised by Guggenheim Partners. The deal will integrate Aware’s AI models for collaboration tools into Mimecast’s HRM platform to improve insider-risk detection, compliance, and collaboration-channel protection.