Verndale Acquires Yaksa

Verndale Acquires Vaan Group

January 8, 2026

Marketing & Advertising

Verndale has acquired Vaan Group, a Shopify Platinum design and technology agency, to establish a dedicated D2C commerce practice and deepen its Shopify design, build, and optimization capabilities. The deal expands Verndale's ability to deliver end-to-end Shopify storefronts, platform migrations, headless builds, and conversion optimization for DTC, luxury, and lifestyle brands.

Verndale Acquires Aware Web Solutions

September 9, 2019

IT Services

Verndale, a customer experience agency headquartered in Boston, acquired Minneapolis-based Aware Web Solutions to expand its Midwest presence and strengthen its technical capabilities across CRM, CMS, commerce, and PIM solutions. The deal unites Aware's implementation experience in manufacturing, healthcare, and higher education with Verndale's strategy, design, and digital marketing services under the Verndale brand.

Verndale Acquires Fishtank to Create North America's Leading SitecoreAI Experience Practice

November 20, 2025

IT Services

Verndale, an independent digital customer experience agency based in Boston, has acquired Fishtank, a Sitecore Platinum Partner headquartered in Calgary, Alberta. The acquisition expands Verndale's Sitecore and AI capabilities, combining the teams to form a leading SitecoreAI experience practice for mid-market and enterprise clients across North America.

Trinity Hunt Partners Makes Majority Investments in Craft and Verndale to Launch Digital CX Platform

February 4, 2025

Marketing & Advertising

Trinity Hunt Partners has made majority investments in digital product firm Craft and digital experience agency Verndale to form a full-service digital customer experience (CX) platform. The platform will combine capabilities across strategy, design, technology implementation, and managed services and will pursue growth via organic initiatives and strategic M&A; terms were not disclosed.

Vendasta Acquires Yesware

October 17, 2022

Cloud & SaaS

Vendasta, the AI-powered SMB platform headquartered in Saskatoon, has acquired Yesware, the Boston-based sales engagement SaaS provider, and integrated Yesware Premium into the Vendasta Marketplace and CRM. The acquisition brings Yesware's email tracking, sales automation, and engagement insights to Vendasta's channel partners and SMB customers, expanding Vendasta's sales enablement capabilities.

Verndale Acquires Amp's Product Experience Division from Advantage Solutions

January 23, 2026

Marketing & Advertising

Verndale, a Boston-based digital experience and technology company, has acquired the Product Experience Division of Amp (part of Advantage Solutions). The deal brings product design, UX, engineering, and digital marketing capabilities into Verndale to enable end-to-end digital product development and broaden its reach into tech, CPG, and healthcare verticals. Canaccord Genuity advised Advantage Solutions; financial terms were not disclosed.