BetterUp Acquires Motive and Impraise

September 17, 2021

BetterUp acquired two technology companies—Motive, an emotion AI firm, and Impraise, a performance and people‑management software provider—to enhance its AI-driven coaching platform and expand its European presence. The acquisitions broaden BetterUp’s product capabilities in emotion and people analytics and add an Amsterdam outpost to support EMEA growth.

Buyers
BetterUp
Targets
Motive, Impraise
Location
California, United States
Transaction Type
Buyout

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