Sprinklr Acquires Nanigans' Social Advertising Business

Dotdigital Group plc Acquires Social Snowball for $35M

June 26, 2025

Cloud & SaaS

Dotdigital Group plc has acquired Social Snowball Holdings, Inc., a U.S.-based influencer, affiliate and referral marketing SaaS platform, for $35 million. The acquisition integrates Social Snowball's creator-driven revenue and Shopify-focused capabilities into Dotdigital's customer experience and data platform to expand its e-commerce marketing offering.

Sprout Social Acquires Tagger Media

August 3, 2023

Cloud & SaaS

Sprout Social acquired Tagger Media, a leading influencer marketing and social intelligence SaaS platform, for $140 million in cash in a transaction that closed August 2, 2023. The acquisition expands Sprout’s social media management suite into influencer marketing, enabling unified workflows, reporting and social intelligence for brands and agencies.

Sprout Social Acquires NewsWhip for Up to $65 Million

July 30, 2025

Cloud & SaaS

Sprout Social has acquired NewsWhip for $55 million in cash with up to $10 million in potential earnouts (up to $65 million total) to deepen Sprout’s predictive media intelligence and listening capabilities. The deal closed July 30, 2025, and NewsWhip’s team — led by co-founder and CEO Paul Quigley — will join Sprout, with Quigley named General Manager of Sprout’s Listening business.

Previsible Acquires Internet Marketing Ninjas

July 9, 2025

Marketing & Advertising

Previsible, a San Francisco-based SEO consultancy, has acquired Internet Marketing Ninjas, a long-standing SEO agency founded in 1999. The deal combines Previsible's AI-integrated SEO capabilities with Internet Marketing Ninjas' deep link-building and digital PR expertise to expand the combined firm's SEO and AI search offerings for enterprise clients.

Snappr Acquires Eversnap

August 19, 2020

Media & Entertainment

Snappr, the San Francisco–based on-demand photography marketplace, has acquired competitor Eversnap to expand its user base and consolidate its position in event photo sharing. The deal brings nearly one million Eversnap users and Eversnap’s professional photography services into the Snappr platform; Snappr will continue to host Eversnap photos and integrate customers into its network.

Axonify Acquires Nudge

June 22, 2022

Cloud & SaaS

Axonify, a Waterloo-based frontline training and communications platform, acquired Nudge, a Toronto-based frontline employee communication and task-execution platform. The acquisition combines Axonify's adaptive microlearning capabilities with Nudge's two-way communications and guided task execution to deliver a unified digital employee experience for deskless/frontline organizations.