The Mothership Acquires NothingFishy

Boosted Commerce Acquires Happy Healthy Hippie

November 3, 2022

Consumer Products

Boosted Commerce, a Los Angeles-based eCommerce platform that acquires and grows DTC brands, has acquired Happy Healthy Hippie, a plant-based nutritional supplement brand founded in Ocean Beach, California. The deal expands Boosted's presence in the better-for-you supplements category and adds Happy Healthy Hippie's subscription customer base to Boosted's portfolio.

JJELLYFISH Acquires The Clean Sell

August 1, 2021

Consulting

JJELLYFISH, a US-based tech-enabled go-to-market services firm, acquired New York City–based sales consultancy The Clean Sell on August 1, 2021. The acquisition expands JJELLYFISH's productized GTM offerings by integrating TCS's sales consulting expertise, executive talent, and training platform to better support B2B startups and enterprise customers entering the U.S. market.

Olsam Group Acquires Marketfleet

April 30, 2022

E-Commerce

London-based Amazon aggregator Olsam Group acquired Marketfleet, a US-based aggregator that owns ~11 outdoor-focused brands. The deal gives Olsam a stronger foothold in the outdoor-recreation category and brings Marketfleet's specialized Amazon, analytics, sourcing and product-design talent into Olsam's operations; Marketfleet founder Chris Friedland will depart to pursue other ventures.

Cal Marine Fish Company Acquires Assets of Monterey Fish Company

August 6, 2024

Food & Beverage

Cal Marine Fish Company, LLC, backed by parent Inter Oceanic Holdings, LLC, acquired the assets of Monterey Fish Company, Inc. Plethora Businesses served as exclusive sell-side advisor; the deal expands Cal Marine's harvesting, processing and packing capabilities and strengthens its market presence in the California seafood industry.

Misfits Market Acquires Imperfect Foods

September 7, 2022

Food & Beverage

Misfits Market has agreed to acquire online grocer Imperfect Foods, combining two sustainable direct-to-consumer grocery platforms to expand scale, delivery capabilities, and private-label programs. The combined business is projected to exceed $1 billion in sales and pursue profitability by early 2024, with Misfits Market CEO Abhi Ramesh leading the merged company.

S. Thorogood & Sons Acquires Mushroom Man

October 11, 2021

Food & Beverage

Essex-based wholesaler S. Thorogood & Sons has acquired Mushroom Man from founder Michael Hyams for £1.2 million. The deal brings a dedicated mushroom supplier and its specialist capabilities into Thorogood’s wholesale group as Hyams retires and existing managers remain to run the business within the group.