QuinStreet Acquires HomeBuddy (SIREN GROUP AG)

January 5, 2026

QuinStreet, Inc. has closed its acquisition of SIREN GROUP AG d/b/a HomeBuddy for $190 million (approximately $115 million cash at closing plus $75 million in post-closing payments payable over four years). QuinStreet will integrate HomeBuddy into its Modernize Home Services business to expand its home services performance marketing platform, and expects the deal to be accretive to adjusted EBITDA (adding an expected $30 million+ in the first 12 months).

Buyers
QuinStreet, Inc.
Targets
HomeBuddy (SIREN GROUP AG)
Location
Schwyz, Switzerland
Transaction Type
Buyout

Explore More

Related Acquisitions

Track M&A activity that matters to you

Get real-time deal alerts, build buyer lists with AI, and access our full acquisition database. Start your free trial today.