Hybrid Acquires Crisp Digital

LDC Invests £13m in Hybrid

June 21, 2021

Marketing & Advertising

LDC, the private equity arm of Lloyds Banking Group, has invested £13 million in Bristol-based digital media and marketing agency Hybrid to support organic growth and enable targeted acquisitions. Hybrid, which serves higher education institutions and global technology brands and employs more than 70 people across offices in Bristol, Kuala Lumpur and Sydney, will retain its management team while founder James Craven remains as a Board Director.

Kroll Acquires Crisp Thinking Group

June 1, 2022

Cybersecurity

Kroll has acquired Crisp Thinking Group (Crisp), a real-time risk intelligence provider, from Baird Capital. The acquisition expands Kroll's digital services and risk intelligence capabilities by adding Crisp’s AI-driven monitoring and real-time alerting technology and team to Kroll’s portfolio.

EAB Acquires Hybrid from LDC

January 8, 2026

Education

EAB has acquired Hybrid, a Bristol-headquartered higher education marketing agency, from UK private equity firm LDC. The acquisition expands EAB's global reach and strengthens its digital and AI-driven marketing capabilities for universities and colleges across the UK, US and APAC.

Digital Media Solutions Acquires Crisp Results

April 5, 2021

Marketing & Advertising

Digital Media Solutions, Inc. (DMS) has acquired Crisp Marketing, LLC (doing business as Crisp Results), a performance-based digital marketing firm focused on insurance and Medicare lead generation. The deal is intended to expand DMS’s insurance and Medicare capabilities, broaden media distribution and advertiser demand, and provide cross-sell and cost-savings opportunities for the combined businesses.

Crisp Acquires Lumidata and SetSight

May 15, 2024

Data & Analytics

Crisp has acquired Minneapolis-based retail data firms Lumidata and SetSight and will integrate their sales and supply-chain analytics into the Crisp platform. The deals expand Crisp’s retailer connectivity and analytics capabilities—giving thousands of CPG brands unified, store-level POS and inventory visibility across major retailers such as Target and Best Buy.

Crisp Acquires Integral Group to Add EDI and Retail Integrations

January 31, 2023

Data & Analytics

Crisp, the retail open-data platform, has acquired Integral Group, an Electronic Data Interchange (EDI) provider based in Aurora, Ontario. The deal brings Integral's nearly 40 years of EDI experience and customer relationships into Crisp's platform to combine EDI, point-of-sale, and inventory data for improved supply chain visibility and retailer-supplier collaboration.