CURE Pharmaceutical to Acquire Sera Labs for $20 Million

July 30, 2020

CURE Pharmaceutical entered a memorandum of understanding to acquire 100% of privately held Sera Labs for $20 million in a deal composed primarily of CURE stock, with potential earn-outs of up to an additional $20 million. The acquisition adds Sera Labs' CBD-focused branded portfolio, DTC subscription model and retail/wholesale distribution (over 8,850 U.S. doors) to CURE's cGMP manufacturing and drug-delivery capabilities, with Sera Labs founder Nancy Duitch remaining in a leadership role.

Buyers
CURE Pharmaceutical (CURE Pharmaceutical Holding Corp.)
Targets
Sera Labs
Location
California, United States
Transaction Type
Buyout

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