Ariel Alternatives (Project Black) Acquires Majority Stake in My Code

November 30, 2023

Ariel Alternatives' fund Project Black has acquired a 58.5% stake in My Code at an enterprise valuation of $400 million. The majority investment — from existing shareholders including Falfurrias Capital Partners, My Code management and employees, and other investors — will support My Code's growth as a scaled multicultural marketing and media supplier to Fortune 500 clients.

Buyers
Ariel Alternatives, LLC (Project Black)
Targets
My Code
Sellers
Falfurrias Capital Partners, My Code management and employees, Other investors
Location
New York, United States
Transaction Type
Buyout

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