My Code Acquires Veranda Entertainment to Bolster Hispanic CTV Advertising
November 1, 2022
My Code has completed the acquisition of Veranda Entertainment, a distributor of Spanish‑language and multicultural film and TV content across Connected TV platforms. The deal adds Veranda’s AVOD channels (including Butaca TV, Oro TV, Saborear TV and Judge Faith) and library to My Code’s multicultural media portfolio, giving advertisers direct access to Hispanic CTV inventory.
- Buyers
- My Code
- Targets
- Veranda Entertainment
- Industry
- Media & Entertainment
- Location
- California, United States
- Transaction Type
- Buyout
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