Olsam Group Acquires Dwarfs

Olsam Group Acquires Flywheel Commerce

December 13, 2021

E-Commerce

London-based e-commerce aggregator Olsam Group has completed the acquisition of the assets of Flywheel Commerce, a US-based e-commerce aggregator. The deal will expand Olsam's footprint in North America and allow Flywheel's brands to continue operating in the US while leveraging Olsam's capabilities to grow them into the UK and EU.

Olsam Group Acquires Marketfleet

April 30, 2022

E-Commerce

London-based Amazon aggregator Olsam Group acquired Marketfleet, a US-based aggregator that owns ~11 outdoor-focused brands. The deal gives Olsam a stronger foothold in the outdoor-recreation category and brings Marketfleet's specialized Amazon, analytics, sourcing and product-design talent into Olsam's operations; Marketfleet founder Chris Friedland will depart to pursue other ventures.

Olsam Group Acquires Colapz

March 9, 2022

Consumer Products

Olsam Group, a UK-based eCommerce acquirer and operator, has completed the acquisition of Colapz, a UK camping and outdoor brand known for patented collapsible products. The deal brings Colapz's product design team into Olsam and positions the brand for global expansion across Amazon US, EU and Asian wholesale channels.

GR0 Acquires DLVRD to Add Amazon & Retail Media Capabilities

August 13, 2024

Marketing & Advertising

Los Angeles-based digital marketing agency GR0 has acquired Amazon & marketplace agency DLVRD to expand its omnichannel and retail media capabilities. DLVRD's founders joined GR0, enabling the combined firm to offer full-funnel Amazon and marketplace services alongside GR0's SEO, paid media, creative, and content offerings.

Elanders AB Acquires Kammac Ltd

November 8, 2023

Logistics & Distribution

Swedish supply-chain specialist Elanders AB has acquired all shares in UK contract logistics provider Kammac Ltd, a fast-growing North West England operator with a 15-warehouse network and annual sales above £90m. The purchase (initial valuation including earn-out just over £100m) will be paid partly at closing and partly as an earn-out in 2025; the deal expands Elanders' UK footprint and gives it additional bonded, temperature-controlled and pharmaceutical-handling capacity.

Verndale Acquires Vaan Group

January 8, 2026

Marketing & Advertising

Verndale has acquired Vaan Group, a Shopify Platinum design and technology agency, to establish a dedicated D2C commerce practice and deepen its Shopify design, build, and optimization capabilities. The deal expands Verndale's ability to deliver end-to-end Shopify storefronts, platform migrations, headless builds, and conversion optimization for DTC, luxury, and lifestyle brands.