L2 Capital Invests in The iFranchise Group and TopFire Media
January 15, 2024
L2 Capital has made a strategic investment in The iFranchise Group and TopFire Media, a combined franchise consulting and digital marketing platform that serves franchisors. Merion Investment Partners and Salem Investment Partners co-invested alongside L2, with debt financing provided by First Bank of New Jersey; terms were not disclosed.
- Buyers
- L2 Capital, Merion Investment Partners, Salem Investment Partners
- Targets
- The iFranchise Group, TopFire Media
- Industry
- Marketing & Advertising
- Location
- Indiana, United States
- Transaction Type
- Buyout
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