Pure Financial Advisors Acquires Personal Investment Management, Inc.

Lee Equity Partners Invests in Pure Financial Advisors

September 1, 2021

Financial Services

Funds managed by Lee Equity Partners will acquire a minority stake in Pure Financial Advisors, a San Diego-based Registered Investment Advisor with roughly $3.6 billion in AUM. Management and existing investor Emigrant Partners will remain significant shareholders; the capital will be used to hire more CFPs, invest in IT and marketing, and pursue strategic acquisitions to scale the business. Financial terms were not disclosed; the transaction was expected to close in Q3 2021.

Pure Financial Advisors Acquires Fairhaven Wealth Management

April 21, 2025

Wealth Management

Pure Financial Advisors, a San Diego-based fee-only RIA backed by Lee Equity Partners and Emigrant Partners, has acquired Fairhaven Wealth Management, an independent financial planning and investment management firm based in Wheaton, Illinois with nearly $900 million in client assets. The acquisition expands Pure's presence in the Chicago / Midwest market and enhances its retirement consulting capabilities.

Pure Financial Acquires Kaufman Kampe Advisors LLC

November 15, 2021

Wealth Management

Pure Financial Advisors has agreed to acquire Seattle-area RIA Kaufman Kampe Advisors LLC. The deal expands Pure Financial’s presence in the Pacific Northwest; Kaufman Kampe founders Lori Kaufman and Valerie Kampe will join Pure Financial and continue serving their clients. Pure Financial is PE-backed following an investment from Lee Equity Partners and is also backed by Emigrant Partners.

Mercer Advisors Acquires Private Asset Management, Inc.

August 1, 2023

Financial Services

Mercer Global Advisors, Inc. (Mercer Advisors) acquired Private Asset Management, Inc. (PAM), a San Diego-based wealth management firm that serves over 600 clients with approximately $720 million in AUM. The acquisition strengthens Mercer Advisors' presence and capabilities in California and adds PAM's team and wealth planning, investment management and tax services to Mercer's national RIA and family-office platform.

Waverly Advisors Acquires Pure Portfolios

January 30, 2026

Wealth Management

Waverly Advisors, a Birmingham-based registered investment adviser, has acquired Pure Portfolios, a Lake Oswego, Oregon wealth management firm, in a deal that closed January 30, 2026. The acquisition adds approximately $437 million of AUM to Waverly and expands the firm into a new Oregon market as part of its continued growth across the Pacific Northwest.

Creative Planning Acquires Goldman Sachs Personal Financial Management Business

August 28, 2023

Financial Services

Creative Planning, an independent Registered Investment Advisor, has agreed to acquire Goldman Sachs’ Personal Financial Management (PFM) unit. The deal — a divestiture by Goldman Sachs — moves PFM’s advisors and client relationships to Creative Planning and is expected to close in Q4 2023, while preserving access to Goldman Sachs Asset Management solutions through an expanded strategic relationship.