Xtremepush Acquires Scrimmage

Xalles Holdings Acquires Appy Perks

April 10, 2023

Software

Xalles Holdings Inc. (XALL) has acquired Nevada-based Appy Perks, a gamified SaaS loyalty/mobile-perks platform, making it a wholly owned subsidiary under Xalles Financial Services Inc. The acquisition adds customer‑retention and gamification capabilities to Xalles' fintech portfolio and provides a channel to cross-sell payments and other services to SMBs.

TRG Screen Acquires Xpansion

January 19, 2024

Software

TRG Screen has acquired Xpansion, a cloud-based provider of reference data usage monitoring solutions for the financial services industry. The deal broadens TRG Screen’s market data usage and reference-data capabilities, integrating Xpansion’s Xmon, Xprocess and Xplore products into TRG Screen’s enterprise subscription and usage management platform; financial terms were not disclosed.

Aprimo Acquires Personify XP

June 24, 2024

Software

Aprimo, a Chicago-based leader in digital asset management and content operations, has acquired Personify XP, a real-time content personalization and analytics platform. The acquisition integrates Personify XP’s personalization and analytics capabilities into Aprimo’s DAM and generative-AI offerings to enable real-time asset decisioning and improve personalized omnichannel experiences.

AXIM Fringe Solutions Group Acquires PERKS Showcase

April 25, 2023

Cloud & SaaS

AXIM Fringe Solutions Group has acquired PERKS Showcase, an employee communications and engagement platform, to integrate Showcase’s benefits-education and engagement capabilities into AXIM’s fringe benefits suite. The acquisition will combine AXIM’s benefits administration and fringe solutions with Showcase’s platform to deliver personalized benefits communications, enrollment support, and analytics to employers.

GOcxm Acquires MobileXCo

September 15, 2025

Marketing & Advertising

Toronto-based GOcxm has acquired MobileXCo, a mobile-first shopper engagement and research specialist, for an undisclosed amount. The deal integrates MobileXCo's loyalty, gamification and consumer-research capabilities into GOcxm's AI-enabled retail execution and consumer engagement platform to strengthen commerce marketing and retail execution offerings for CPG brands.

Gamut Capital Management Acquires Extreme Reach

September 7, 2022

Marketing & Advertising

Gamut Capital Management, a New York-based middle-market private equity firm, signed a definitive agreement to acquire Extreme Reach, a founder-led global creative logistics and production payroll solutions provider. The deal (expected to close in Q4 2022) positions Gamut to invest in Extreme Reach’s technology and talent to accelerate growth across creative asset management, digital video activation, and payroll services for the entertainment and advertising ecosystem.