Suzy Acquires Beauty Research Platform Poshly
November 16, 2021
Suzy, a New York–based market research platform, has acquired beauty-focused research provider Poshly (also known as Lucky Analytics) to expand its qualitative capabilities and beauty audience. Poshly CEO Doreen Bloch joins Suzy as Vice President of Audience Management to lead rollout of Suzy Home (in‑home usage testing) and drive growth of Suzy Live.
- Buyers
- Suzy
- Targets
- Poshly (Lucky Analytics)
- Industry
- Data & Analytics
- Location
- New York, United States
- Transaction Type
- Buyout
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