Preferabli Acquires Libation Labs
January 23, 2025
Preferabli, an AI-driven B2B2C product discovery and recommendation software company, has acquired Napa-based Libation Labs, the developer of the consumer mobile app Cuvée. The acquisition integrates Libation Labs' consumer loyalty and experiences platform into Preferabli's capabilities to deepen direct-to-consumer relationships and power personalized hospitality and travel experiences in the wine industry.
- Buyers
- Preferabli
- Targets
- Libation Labs, Inc.
- Industry
- Software
- Location
- California, United States
- Transaction Type
- Buyout
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