Trailhead Media Acquires Horton Outdoor Advertising Assets

Harkey Media Acquires Mesa Outdoor

August 28, 2025

Marketing & Advertising

Harkey Media, an out-of-home (OOH) advertising operator, has acquired Mesa Outdoor, an independent billboard operator in the San Francisco Bay Area. Financing for the transaction was provided by Verde Outdoor Capital, and the deal expands Harkey Media's footprint in northern California as part of its broader roll-up strategy.

Link Media Outdoor Acquires Thomas Outdoor Advertising Assets

January 27, 2021

Marketing & Advertising

Link Media Outdoor, a wholly owned subsidiary of Boston Omaha Corporation, purchased the outdoor advertising assets of Thomas Outdoor Advertising, Inc., acquiring 368 billboard faces located in Manhattan and central Kansas. The acquired inventory will be managed from Link's Kansas City office and expands Link's existing Kansas footprint; the sellers included Thomas Outdoor Advertising and family owners Bart Thomas, Layton Thomas and Jim Wells.

Link Media Outdoor Acquires Elevation Outdoor Advertising Assets in Knoxville, TN

November 21, 2022

Marketing & Advertising

Link Media Outdoor, a wholly owned subsidiary of Boston Omaha Corporation, has purchased the outdoor advertising assets of Elevation Outdoor Advertising in Knoxville, Tennessee, adding over 265 billboard faces (including eight digital displays). Elevation founder Martin Daniel will remain in an advisory role and Donna Jarnigan will remain in sales; the acquisition expands Link's footprint in the southeastern U.S. and is the company's largest acquisition of 2022.

Adams Outdoor Advertising Acquires Scotty Outdoor

September 30, 2025

Marketing & Advertising

Adams Outdoor Advertising has acquired Scotty Outdoor, adding 132 static billboard faces and 3 digital faces across North and South Carolina. The acquisition expands Adams' out-of-home footprint across key Carolina markets (from Boone and Charlotte to Emerald Isle and Columbia), strengthening its regional advertising coverage.

Adams Outdoor Advertising Acquires Cee Media

January 13, 2025

Marketing & Advertising

Adams Outdoor Advertising, the fourth-largest out-of-home operator in the U.S., has acquired Wisconsin-based billboard company Cee Media, adding Cee Media's network of roughly 100 billboards to its portfolio. The acquisition expands Adams' footprint across central Wisconsin and strengthens its mix of static and digital out-of-home advertising locations for local and national advertisers.

Marsh McLennan Agency Acquires The Horton Group, Inc.

July 9, 2024

Insurance

Marsh McLennan Agency (a subsidiary of Marsh) has entered into a definitive agreement to acquire The Horton Group, Inc., a full-service insurance brokerage based in Orland Park, Illinois. Horton’s approximately nine offices and employees (including CEO Dan Horton) will join Marsh McLennan Agency and continue operating locally; the deal is expected to close in the third quarter of 2024 and terms were not disclosed.