Grove Collaborative Acquires Sundaily

Grove Collaborative Acquires 8Greens

March 11, 2025

Consumer Products

Grove Collaborative has acquired substantially all of the assets of 8Greens, an early natural wellness brand known for its greens supplements. The deal expands Grove's owned-brand wellness portfolio and brings 8Greens products onto Grove's online marketplace (as well as continuing existing channels such as 8Greens.com, Amazon and QVC).

Chobani Acquires Daily Harvest

May 16, 2025

Food & Beverage

Chobani, the U.S. food and beverage company, has acquired plant-based frozen meal brand Daily Harvest. The deal — terms not disclosed — gives Chobani entry into the frozen ready-to-make meals category and broader distribution in the frozen grocery aisle while expanding Daily Harvest's retail and DTC reach.

Grove Collaborative Completes Business Combination with Virgin Group Acquisition Corp. II

June 14, 2022

Consumer Products

Grove Collaborative, a certified B Corp focused on sustainable consumer products, completed a business combination with Virgin Group Acquisition Corp. II (VGII) and began trading on the NYSE under the ticker "GROV." The transaction included an $86 million PIPE and a $50 million backstop arrangement (including subscriptions from Corvina Holdings), providing Grove with public-market access and additional growth capital to scale its DTC subscription and retail business.

Colgate-Palmolive Acquires Hello Oral Care Brand

January 23, 2020

Consumer Products

Colgate-Palmolive Company has agreed to acquire Hello Products LLC, a fast-growing premium U.S. oral care brand, from Tenth Avenue Holdings. The deal expands Colgate’s portfolio into a younger, lifestyle-oriented oral care segment and will be financed with cash and debt; Hello’s founder and CEO will remain in leadership roles.

Manna Pro Products Acquires Doggie Dailies

August 13, 2020

Consumer Products

St. Louis-based Manna Pro Products has acquired Doggie Dailies, a family-owned online brand of premium dog supplements and wellness products. The acquisition, by Manna Pro (which is PE-backed by Morgan Stanley Capital Partners), expands the company’s companion-pet portfolio and strengthens its e-commerce presence in pet wellness.

Gauge-backed Soleil Collective Acquires Coco & Eve

July 23, 2024

Consumer Products

Soleil Collective, a Gauge Capital-backed beauty platform, has partnered with Coco & Eve to provide growth capital and recapitalize the award-winning skincare, haircare and sunless-tanning brand. The deal brings Coco & Eve into Soleil Collective’s portfolio to broaden consumer reach and accelerate product and geographic expansion under Soleil’s platform capabilities.