Authentic Brands Group Takes GUESS? Private

January 23, 2026

Authentic Brands Group has completed a transaction to take GUESS? private, acquiring 51% of substantially all GUESS? intellectual property while existing GUESS? shareholders (the Marciano family and others) retain 49% of the IP. Current GUESS? management will own and operate the operating company and continue to run the business, with the deal intended to accelerate brand growth, category and geographic expansion through Authentic's platform.

Buyers
Authentic Brands Group, Current GUESS? management
Targets
GUESS?, Inc.
Sellers
Public shareholders, Certain existing GUESS? shareholders (Maurice Marciano, Paul Marciano, Nicolai Marciano, Carlos Alberini and certain of their trusts/affiliates)
Industry
Retail
Location
California, United States
Transaction Type
Buyout

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