Adobe to Acquire Semrush

Semrush Acquires Kompyte

February 28, 2022

Cloud & SaaS

Semrush, the Boston-based online visibility management SaaS provider, has acquired Kompyte, an Austin-headquartered AI-driven competitive intelligence and sales enablement platform. The deal expands Semrush's competitive intelligence and sales enablement capabilities and creates upsell opportunities to Semrush's existing customer base.

Semrush Acquires Third Door Media (Search Engine Land, SMX, MarTech)

October 16, 2024

Media & Entertainment

Semrush has acquired Third Door Media, the publisher behind Search Engine Land, SMX, MarTech and Digital Marketing Depot. The acquisition brings Third Door Media’s content, conferences and educational offerings into Semrush’s marketing SaaS ecosystem to expand resources, training and reach for digital marketers.

Semrush Acquires Backlinko

January 19, 2022

Cloud & SaaS

Semrush, the Boston-headquartered online visibility management SaaS platform, has acquired SEO training site Backlinko to bolster its digital marketing education offerings. Backlinko, founded by Brian Dean and drawing over 500,000 monthly non-paid visits, will join Semrush Academy with Dean and his team continuing to produce content.

Adobe Acquires Figma

November 7, 2022

Cloud & SaaS

Adobe entered into a definitive merger agreement to acquire Figma, a web-first collaborative design platform, for approximately $20 billion in cash and stock. The deal is expected to close in 2023, subject to regulatory approvals and Figma stockholder approval.

Adobe Acquires ContentCal

December 8, 2021

Marketing & Advertising

Adobe has entered into an agreement to acquire ContentCal, a London-based social media planning and content marketing SaaS. The acquisition will bring ContentCal's scheduling, publishing and reporting capabilities into Adobe's creative products (including Adobe Express) to expand social media workflow and Creator Economy offerings.

Coursera to Acquire Udemy in $2.5 Billion All-Stock Merger

December 18, 2025

Cloud & SaaS

Coursera and Udemy have signed a definitive merger agreement in an all-stock transaction valued at approximately $2.5 billion (implied equity value). The deal is expected to close in the second half of 2026 and combines Udemy’s AI-powered skills marketplace with Coursera’s university/industry partner network to build a larger workforce development and skills platform.