Trafilea Acquires The BodCon
December 2, 2022
Trafilea, the e‑commerce group behind Shapermint and Truekind, has acquired The BodCon — a virtual annual conference focused on body confidence — and its BodPod podcast. The founders Jess Hunichen and Emily Ward will remain with the business to continue operating The BodCon as a standalone brand; financial terms were not disclosed.
- Buyers
- Trafilea
- Targets
- The BodCon
- Sellers
- Jess Hunichen, Emily Ward
- Industry
- Media & Entertainment
- Location
- United States
- Transaction Type
- Buyout
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