BRITA SE Acquires LARQ, Inc.
February 8, 2024
Germany-based BRITA SE has acquired LARQ, Inc., the San Francisco–area consumer brand known for self‑cleaning UV-C water bottles and reusable drinkware. The acquisition is intended to accelerate BRITA's North American consumer and e-commerce growth while preserving LARQ's independent brand and leadership team.
- Buyers
- BRITA SE
- Targets
- LARQ, Inc.
- Industry
- Consumer Products
- Location
- California, United States
- Transaction Type
- Buyout
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