EverPass Media Acquires UPshow
July 2, 2024
EverPass Media has acquired UPshow, an on‑premise entertainment and performance marketing platform, adding streaming, consumer engagement and performance‑marketing capabilities to EverPass’s commercial media offering. The deal — financial terms undisclosed — coincides with a strategic investment in EverPass by TKO Group Holdings and will enable commercial venues to stream NFL Sunday Ticket beginning with the 2024 season.
- Buyers
- EverPass Media, TKO Group Holdings
- Targets
- UPshow
- Industry
- Media & Entertainment
- Location
- Illinois, United States
- Transaction Type
- Buyout
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