WPBeginner Growth Fund (Awesome Motive) Acquires aThemes

Awesome Motive Acquires WP Charitable

June 22, 2022

Software

Awesome Motive, a WordPress-focused software and media company based in West Palm Beach, Florida, has acquired WP Charitable, a top-rated WordPress donation and fundraising plugin used by over 10,000 nonprofits. The acquisition expands Awesome Motive's WordPress product portfolio and strengthens its leadership in the digital eCommerce and nonprofit fundraising space.

Awesome Motive Acquires Sandhills Development's WordPress Products and Team

September 22, 2021

Software

Awesome Motive has acquired Sandhills Development’s entire suite of WordPress products and services, along with the associated product teams, including AffiliateWP, Easy Digital Downloads, Sugar Calendar, WP Simple Pay, and the Payouts Service. The acquisition transfers stewardship of the products and team to Awesome Motive so Sandhills founder Pippin Williamson can step away from WordPress and focus on conservation efforts.

Pixieset Acquires Flothemes

August 30, 2021

Software

Vancouver-based Pixieset Media Inc. has acquired Flothemes, a premium WordPress theme provider for photographers and creative professionals. Flothemes' designs and operations will be integrated into the Pixieset platform, and Flothemes founder Ross Tanner will join Pixieset as Director of Design & Business Development.

WeCommerce Acquires Archetype Themes

August 6, 2021

E-Commerce

WeCommerce Holdings Ltd. signed a definitive agreement to acquire substantially all of the assets of Archetype Themes Inc. for US$20.0 million upfront plus contingent consideration of up to US$12.0 million (total consideration up to US$32.0 million). Archetype is a leading designer of premium Shopify themes (used by over 60,000 merchants); the acquisition expands WeCommerce's portfolio of Shopify-focused technology businesses and theme offerings.

Stocktwits Acquires Thematic

July 19, 2025

AI & Machine Learning

Stocktwits has acquired Thematic, an AI-powered investment research platform, to integrate Thematic’s AI and sentiment-analysis capabilities into Stocktwits’ social investing community. The deal will accelerate Stocktwits’ development of AI-driven research, discovery, and decision-making tools—leveraging community conversations and 17 years of data—to deliver personalized, institutional-quality tools to its users (launch planned for Q4 2025).

BetterUp Acquires Motive and Impraise

September 17, 2021

AI & Machine Learning

BetterUp acquired two technology companies—Motive, an emotion AI firm, and Impraise, a performance and people‑management software provider—to enhance its AI-driven coaching platform and expand its European presence. The acquisitions broaden BetterUp’s product capabilities in emotion and people analytics and add an Amsterdam outpost to support EMEA growth.