Rival Group Acquires Angus Reid Group

May 21, 2025

Rival Group announced a merger with Angus Reid Group to create a combined $60 million research enterprise serving clients across the United States and Canada. Angus Reid will join Rival Technologies and Reach3 Insights as independent brands under the Rival Group umbrella to combine proprietary conversational research technology, panel assets, and consulting capabilities to scale offerings across enterprise clients.

Buyers
Rival Group, Rival Technologies, Reach3 Insights
Targets
Angus Reid Group
Industry
Data & Analytics
Location
British Columbia, Canada
Transaction Type
Buyout

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