Sales Empowerment Group Acquires Square 2 Marketing

RFE Investment Partners Recapitalizes Sales Empowerment Group

August 9, 2022

Professional Services

RFE Investment Partners completed a recapitalization investment in Sales Empowerment Group (SEG), a Chicago-based provider of outsourced sales and marketing services. SEG’s founder and existing management team will remain significant owners as the company uses the capital and RFE’s resources to accelerate growth and expand its sales and marketing capabilities.

Sales Empowerment Group Acquires Action Selling

April 7, 2023

Professional Services

Chicago-based Sales Empowerment Group (SEG), a portfolio company of RFE Investment Partners, has acquired Plymouth, Minnesota–based sales training firm Action Selling. The deal adds Action Selling’s multi-program training platform and learning-management capabilities to SEG’s outsourced sales and marketing services; Houlihan Lokey served as SEG’s advisor and Woodbridge International served as sell‑side advisor.

F2 Strategy Acquires SKY Marketing Consultants

March 5, 2024

Marketing & Advertising

F2 Strategy has acquired SKY Marketing Consultants, a boutique marketing consultancy based in St. Louis, Missouri, to integrate high-touch marketing and branding capabilities into its wealth management technology and consulting offerings. The acquisition, which closed in early February 2024, builds on F2's prior PE-backed growth and expands its service suite for broker-dealers, RIAs and asset managers.

Valtas Group Acquires SQR2

January 16, 2020

Professional Services

Valtas Group acquired executive search firm SQR2 effective January 16, 2020, and the combined business will operate under the Valtas Group name from Bellevue, Washington. The deal expands Valtas Group's executive search and nonprofit advisory capacity in the Pacific Northwest and will be led by Thomas Varga with SQR2 founder Ed Rogan joining the combined organization.

Court Square Capital Partners Makes Strategic Growth Investment in Power Digital

March 16, 2022

Marketing & Advertising

Court Square Capital Partners has made a strategic capital investment in Power Digital Marketing, a San Diego-based digital performance marketing firm, with Periscope Equity selling its investment. The funding will support development of Power Digital’s proprietary machine-learning platform SPRnova and enable further strategic acquisitions while the company continues to operate from its San Diego headquarters under CEO and founder Grayson Lafrenz.

Fielo Acquires Gage Marketing Group

October 19, 2021

Software

Fielo, a Salesforce‑native incentive automation provider, has acquired Gage Marketing Group to broaden its product portfolio beyond Salesforce environments. The acquisition brings Gage's REWARD, EDUCATE, and Gage MARKET distributed marketing capabilities into Fielo's loyalty, enablement, and e-learning offerings, enabling expansion into heterogeneous CRM architectures and new end markets such as franchises and consumer brands.