GCG Advisory Partners Acquires Infinity Financial Partners

GCG Advisory Partners Welcomes Head Investment Partners as Equity Partner

June 26, 2026

Wealth Management

GCG Advisory Partners has partnered with Head Investment Partners, a Knoxville, Tennessee-based advisory firm with $180 million in assets under management, which will join GCG’s platform. Head Investment Partners’ leader Daniel Head will join GCG as an Operating and Equity Partner, with the Head team retaining its brand and day-to-day operations. Terms of the transaction were not disclosed.

GCG Advisory Partners Acquires Gateway Capital Advisors

April 23, 2026

Financial Services

GCG Advisory Partners, the parent company of GCG Wealth Management, acquired Gateway Capital Advisors, a St. Louis, Missouri-based wealth management firm managing $400 million in assets. Gateway’s managing partners and team are joining GCG as Operating and Equity Partners, and Gateway will keep its brand and continue day-to-day operations. Financial terms were not disclosed.

BharCap Partners Invests in GCG Advisory Partners

September 10, 2025

Financial Services

BharCap Partners made a strategic recapitalization investment in GCG Advisory Partners, the parent of GCG Wealth Management, with GCG management rolling over significant equity. The transaction provides capital to accelerate GCG's M&A-driven acquisition strategy and Monetize & Scale platform; prior investor LNC Partners exited its investment.

Mercer Advisors Acquires Financial Partners Group (Gallatin, TN)

February 19, 2025

Wealth Management

Mercer Global Advisors (Mercer Advisors) has acquired Financial Partners Group (FPG), an investment advisory and financial planning firm based in Gallatin, Tennessee that manages $660 million in client assets. The deal expands Mercer’s presence in the Nashville metro area and brings FPG’s family-office and retirement-planning capabilities into Mercer’s national RIA platform.

GCG Advisory Partners Acquires First Fidelity Financial Group of Atlanta

January 9, 2025

Financial Services

GCG Advisory Partners LLC has acquired First Fidelity Financial Group of Atlanta, a boutique financial advisory firm managing over $170 million in client assets. The deal expands GCG AP’s Atlanta footprint (adding ~ $400M+ in local client assets toward its ~$2.9B AUM) and brings the First Fidelity advisors into an equity partnership with GCG while maintaining client experience and platform relationships (notably with Osaic).

LNC Partners Makes Strategic Growth Investment in GCG Advisory Partners

July 28, 2022

Wealth Management

LNC Partners, a private equity firm, made a strategic growth investment in GCG Advisory Partners to accelerate GCG’s acquisition pace and support its “Monetize & Stay” platform strategy. The capital will help GCG expand its succession and liquidity solutions for advisor practices and enhance its technology and back/middle-office capabilities.