Integrity Marketing Group Acquires Global Premier Benefits

Integrity Marketing Group Acquires Consolidated Marketing Group

May 2, 2023

Insurance

Integrity Marketing Group has acquired Consolidated Marketing Group (CMG), an independent Medicare-focused marketing organization led by Steve Ruth, to bring CMG onto Integrity's insurtech platform and support national growth. Financial terms were not disclosed; the deal gives CMG access to Integrity's technology, shared services and marketing resources to expand its agent distribution and footprint across the U.S.

Integrity Marketing Group Acquires Western Marketing Associates

March 22, 2022

Insurance

Integrity Marketing Group, a Dallas-based distributor of life and health insurance and insurtech provider, has acquired Western Marketing Associates Corporation, an independent marketing organization (IMO) headquartered in Missouri Valley, Iowa. The deal will connect Western Marketing's network of more than 18,000 agents to Integrity's proprietary insurtech platform and shared services to accelerate growth and expand product and technology capabilities; financial terms were not disclosed.

Integrity Marketing Group Acquires Osborn Insurance Group

February 3, 2022

Financial Services

Integrity Marketing Group has acquired Osborn Insurance Group, an independent marketing organization (IMO) based in Springfield, Missouri. The deal will integrate Osborn into Integrity's insurtech platform to provide the agency access to Integrity's quoting, enrollment, data/analytics and shared business services to accelerate agent support and growth.

Integrity Marketing Group Acquires The Diversified Companies

January 5, 2022

Financial Services

Integrity Marketing Group has acquired The Diversified Companies, an independent marketing organization (IMO) headquartered in Parsippany, New Jersey. The Diversified executive team will join Integrity as Managing Partners to expand Integrity's presence in the Northeast and gain access to Integrity's technology, data and centralized services; financial terms were not disclosed.

Integrity Marketing Group Acquires Star Benefit Associates

August 10, 2021

Insurance

Integrity Marketing Group has acquired Star Benefit Associates, a Medicare-focused field marketing organization based in Indianapolis. The acquisition brings Star Benefit Associates onto Integrity's platform to expand Medicare Advantage offerings in the Midwest and provide the agency access to Integrity's technology, back-office support and proprietary products.

Integrity Marketing Group Acquires Plan Advisors

April 27, 2021

Financial Services

Integrity Marketing Group has acquired Plan Advisors, an independent marketing organization (IMO) with offices in Louisville, Kentucky and Miami, Florida. The acquisition gives Plan Advisors access to Integrity’s proprietary MedicareCENTER platform, CRM, quoting and enrollment technology and centralized back-office resources to scale its Medicare distribution and accelerate growth; financial terms were not disclosed.