leadHOOP Acquires Assets of MatchMaximizer

October 1, 2020

leadHOOP, a New York–based lead generation SaaS platform, signed an asset purchase agreement to acquire the assets of competitor MatchMaximizer on October 1, 2020. The deal is intended to expand leadHOOP's product capabilities and materially increase its market share in the higher education lead-generation market; financial terms were not disclosed.

Buyers
leadHOOP, LLC
Targets
MatchMaximizer
Sellers
Inquir
Industry
Cloud & SaaS
Location
United States
Transaction Type
Buyout

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