Digital Brands Group Acquires Sundry

January 20, 2022

Digital Brands Group, Inc. (NASDAQ: DBGI) signed a definitive agreement to acquire Sundry, a privately‑owned omnichannel women's lifestyle apparel brand headquartered in Los Angeles. The transaction consideration includes approximately $7.5 million in DBGI common stock, $20.0 million in cash at closing and $14.0 million in promissory notes, and is expected to close late in the first half of 2022; DBGI said the acquisition will expand its brand portfolio, drive scale and marketing synergies across its platform.

Buyers
Digital Brands Group, Inc.
Targets
Sundry
Industry
Retail
Location
California, United States
Transaction Type
Buyout

Explore More

Related Acquisitions

Track M&A activity that matters to you

Get real-time deal alerts, build buyer lists with AI, and access our full acquisition database. Start your free trial today.