PanTheryx Acquires Goodgut and Preliva Brands from Greenteaspoon Inc.

Unilever Acquires Grüns for $1.2 Billion

April 14, 2026

Consumer Products

Unilever has signed an agreement to acquire Grüns, the US greens supplement brand, for $1.2 billion in a full acquisition valued at a significant premium to its prior private valuation. The deal is expected to close in H2 2026, pending regulatory approval, as Unilever looks to scale adherence-first gummy wellness products through its global FMCG distribution.

Gryphon-Backed Metagenics Acquires UK Probiotic Brand Symprove

January 23, 2026

Consumer Products

Gryphon Investors-backed Metagenics has acquired Symprove, a UK-based probiotic brand, from bd-capital. The deal — terms undisclosed — was completed alongside a strategic debt recapitalization to provide Metagenics with additional capital for organic investment and future M&A; Symprove will continue to be led by CEO Will Bowler.

Wellful Acquires Ancient Nutrition

January 7, 2025

Consumer Products

Wellful, a Kainos Capital portfolio company, has acquired Ancient Nutrition from VMG Partners, Hillhouse Investment and other unit holders. The deal brings Ancient Nutrition's fast-growing VMS portfolio (protein, gut health, greens, and the largest collagen brand in the natural channel) onto Wellful's omnichannel platform to expand distribution into the natural retail channel and strengthen Wellful's supplement offerings; Ancient Nutrition CEO Colt Morton will remain in place.

Kadenwood Acquires Probulin Probiotic Brand from HempFusion Wellness

January 18, 2023

Food & Beverage

Kadenwood, a Newport Beach-based plant‑based wellness company, has acquired Probulin, a probiotic and microbiome health brand previously owned by HempFusion Wellness, Inc. The deal expands Kadenwood’s portfolio into the probiotics category and adds retail and e‑commerce distribution channels to accelerate growth across natural, drug and mass retail outlets.

PanTheryx Acquires TruBiotics Brand from Bayer HealthCare LLC

March 1, 2021

Food & Beverage

PanTheryx, a Phoenix-based nutrition and biotechnology company, acquired the TruBiotics probiotic supplement brand and related trademarks from Bayer HealthCare LLC. The acquisition adds a recognized probiotics brand to PanTheryx’s portfolio to expand its digestive and immune health product lines and to accelerate growth through existing retail and e‑commerce channels.

Bettera Brands (Highlander Partners) Acquires Nutravail

September 14, 2020

Food & Beverage

Bettera Brands, a portfolio company of Highlander Partners, acquired substantially all of the assets of Nutravail, a Chantilly, Virginia-based developer and manufacturer of soft chew nutraceuticals. The acquisition expands Bettera's confectionary delivery capabilities (gummies, lozenges and chewables) and is intended to accelerate cross-selling, product development and manufacturing capacity for wellness brands.