Perfetti Van Melle Acquires Mondelēz International's Developed‑Market Gum Business
October 2, 2023
Perfetti Van Melle has completed the acquisition of Mondelēz International's developed‑market gum business across the United States, Canada and Europe (excluding Portugal pending Portuguese regulatory approval). The deal transfers brands such as Trident, Dentyne, Stimorol, Hollywood, V6, Chiclets, Bubbaloo and Bubblicious as well as manufacturing facilities in Rockford, Illinois and Skarbimierz, Poland to Perfetti Van Melle, significantly expanding its North American and European footprint.
- Buyers
- Perfetti Van Melle Group B.V., C+F Confectionery and Foods S.A.
- Targets
- Mondelēz International (developed‑market gum business)
- Sellers
- Mondelēz International
- Industry
- Food & Beverage
- Location
- Illinois, United States
- Transaction Type
- Divestiture
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