Porch Group Acquires Floify

Porch Group acquired Floify, a Boulder-based digital mortgage automation and point-of-sale SaaS provider, for $76.5 million in cash plus $10 million of Porch common stock. The acquisition is expected to add approximately $15 million of recurring B2B SaaS revenue in 2022 and gives Porch entry into the mortgage origination market and early access to high-intent homebuyers.