Novacap Acquires Cadent, LLC

August 9, 2023

Novacap has acquired Cadent, LLC, a New York–based provider of converged TV advertising platform solutions, from funds managed by Lee Equity Partners. The transaction will see Novacap partner with Cadent’s management to accelerate growth and expand the company’s converged TV and audience-targeting capabilities across CTV, traditional TV and digital inventory.

Buyers
Novacap
Targets
Cadent, LLC
Sellers
Lee Equity Partners
Location
New York, United States
Transaction Type
Buyout

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