The Bluebird Group Acquires 479 Sales & Marketing

The Bluebird Group Acquires OneStone Solutions Group

December 19, 2023

Marketing & Advertising

The Bluebird Group, a Minneapolis-based omni-channel commerce agency, has acquired OneStone Solutions Group, a retail media and Amazon/Walmart services provider with offices in Bentonville, Arkansas and Denver, Colorado. The acquisition adds OneStone's Amazon account management, retail media advertising and creative capabilities to Bluebird's omni-channel offering to accelerate eCommerce and retail .com services for brand clients.

H.I.G. Capital Makes Equity Investment in The Bluebird Group

August 9, 2021

Marketing & Advertising

An affiliate of H.I.G. Capital has made an equity investment in The Bluebird Group, a Minneapolis-based retail services and consulting firm. The investment will support Bluebird's expansion and development of next-generation digital insights and analytics to enhance services for consumer brands.

OneTouchPoint Acquires Bluewater

February 11, 2020

Marketing & Advertising

OneTouchPoint, a managed marketing services company based in Hartland, Wisconsin, has acquired Bluewater, a Bloomington, Minnesota-based digital marketing agency. The deal brings Bluewater's online and digital capabilities into OneTouchPoint's portfolio to create an integrated end-to-end online and offline marketing solution focused on franchise and multi-unit organizations.

Barrington Media Group Acquires Blackbird Garage

September 22, 2020

Marketing & Advertising

Barrington Media Group, a Fort Point Capital–backed marketing services platform, has acquired Chicago-based digital advertising agency Blackbird Garage. The add-on expands Barrington's digital media and e-commerce advertising capabilities; Blackbird Garage leadership will remain with the business.

Harvest Group Acquires Bold Strategies, Inc.

November 1, 2024

Marketing & Advertising

Harvest Group, a national integrated commerce agency based in Rogers, Arkansas, has acquired Bold Strategies, Inc., an eCommerce, shopper marketing and creative services firm. The deal expands Harvest Group’s media, shopper marketing and DTC capabilities (including BOLD Labs), increases its managed media spend by ~20%, and brings the combined headcount to about 350 employees.

Vision (H.I.G. Portfolio Company) Acquires DX Marketing

October 22, 2020

Marketing & Advertising

Vision Integrated Graphics Group, a portfolio company of H.I.G. Capital, has acquired DX Marketing, a data-driven marketing and analytics agency. The add-on strengthens Vision's omnichannel customer acquisition and engagement offerings by integrating DXM's team, marketing technology, and one-to-one targeting capabilities.