Salesforce to Acquire Cimulate to Expand Agentic Commerce and Retail Discovery
February 17, 2026
Salesforce signed a definitive agreement to acquire Cimulate, an AI-powered product discovery startup for retail. Salesforce plans to integrate Cimulate’s intent-aware technology into its Agentforce Commerce platform to improve search and product discovery for retailers, with the transaction expected to close in the first quarter of Salesforce’s fiscal year 2027.
- Buyers
- Salesforce
- Targets
- Cimulate
- Industry
- AI & Machine Learning
- Location
- Massachusetts, United States
- Transaction Type
- Buyout
Explore More
Related Acquisitions
-
Salesforce to Acquire Spindle AI to Expand Agentic Analytics Capabilities
November 9, 2025
AI & Machine Learning
Salesforce has signed a definitive agreement to acquire Spindle AI, an agentic analytics platform that uses AI agents, machine learning, and data modeling to help enterprises simulate scenarios and forecast outcomes. The deal is expected to close in Salesforce’s fourth fiscal quarter of 2026, subject to customary closing conditions, with Spindle AI joining Agentforce to bolster Agent Observability and Self-Improvement.
-
Salesforce to Acquire Momentum
February 23, 2026
Cloud & SaaS
Salesforce announced it has signed a definitive agreement to acquire Momentum to expand its conversational intelligence and revenue orchestration capabilities. Momentum’s technology captures insights from voice and video conversations and transforms them into structured data that can power workflows and improve sales execution and customer engagement across Salesforce’s platform. The deal is expected to close subject to customary closing conditions, with financial terms not disclosed.
-
Faye Acquires CRM Science
March 5, 2026
IT Services
Faye, a software strategy and Salesforce services consultancy, announced its acquisition of CRM Science, an award-winning Salesforce and Agentforce partner. The deal is intended to expand Faye’s Salesforce capabilities and strengthen its AI automation offerings for mid-market and enterprise clients. All CRM Science clients and team members are expected to join Faye, and the combined organization will broaden cross-platform integration expertise across Salesforce and other enterprise platforms.
-
Salesforce To Acquire Zoomin
September 29, 2024
Cloud & SaaS
Salesforce has signed a definitive agreement to acquire Zoomin, a data management provider focused on unstructured data. The acquisition is expected to close in Salesforce fiscal Q4 2025 and will enhance Salesforce Data Cloud and Agentforce by enabling more intelligent, real-time AI experiences grounded in enterprise knowledge.
-
PayPal to Acquire Cymbio to Expand Agentic Commerce and AI-Channel Selling
January 22, 2026
Payments & Fintech
PayPal announced it has agreed to acquire Cymbio, a multi-channel orchestration platform that helps brands sell across “agentic” AI shopping surfaces and other e-commerce channels. The acquisition is expected to close in the first half of 2026 and is intended to strengthen PayPal’s agentic commerce capabilities, including Store Sync, which makes merchants’ product catalogs discoverable on AI platforms while routing orders into merchants’ fulfillment systems.
-
Salesforce to Acquire Doti to Expand Agentic Enterprise Search
November 15, 2025
Cloud & SaaS
Salesforce has signed a definitive agreement to acquire Doti, an agentic enterprise search company focused on unified search and knowledge discovery. The deal is intended to expand Salesforce’s AI R&D hub in Israel and accelerate the development of a unified, agentic search layer across Salesforce’s platform, with Slack serving as the conversational interface for the next-generation capability.
Track M&A activity that matters to you
Get real-time deal alerts, build buyer lists with AI, and access our full acquisition database. Start your free trial today.