Scaleworks Acquires Full Circle Insights

July 13, 2023

Scaleworks, a B2B SaaS-focused venture equity firm, has acquired Full Circle Insights, a Salesforce-native marketing attribution and campaign measurement platform. The deal (terms undisclosed) will see Scaleworks accelerate Full Circle's product roadmap, invest in go-to-market expansion, and install Jason Ferrara as CEO to drive the next stage of growth.

Buyers
Scaleworks
Targets
Full Circle Insights
Industry
Cloud & SaaS
Location
Texas, United States
Transaction Type
Buyout

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