Society Brands Acquires Power Theory
August 30, 2022
Society Brands, an e-commerce aggregator, has acquired Power Theory, a consumer electronics brand specializing in screen protectors and mobile accessories. The deal accompanies strategic hiring of former mophie team members — including Charlie Quong as Chief Product Officer — and positions Power Theory's founder Matt Dreier as Brand President to help scale the brand within Society Brands' portfolio.
- Buyers
- Society Brands
- Targets
- Power Theory
- Platforms
- Society Brands
- Industry
- Consumer Products
- Location
- United States
- Transaction Type
- Addon
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