springbig Acquires BudTender

February 2, 2021

springbig, a Boca Raton-based provider of loyalty marketing and communications technology for cannabis retailers, has acquired BudTender, a Toronto-based customer experience and feedback platform for dispensaries. The acquisition adds over 200 clients to springbig's roster (raising its total to more than 1,900 retail partners) and integrates BudTender's survey, reputation management and AI-powered feedback capabilities into springbig's SMS and loyalty platform.

Buyers
springbig
Targets
BudTender
Industry
Software
Location
Ontario, Canada
Transaction Type
Buyout

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