TGI Sport Acquires Supponor

July 12, 2024

TGI Sport, the PE-backed sports media and technology agency owned by Bruin Capital and Quadrant Private Equity, has acquired virtual advertising specialist Supponor for about US$108 million. Supponor will be integrated into TGI Sport’s technology division to expand its virtual advertising capabilities and commercial offering to rights holders, broadcasters and brands.

Targets
Supponor
Platforms
TGI Sport
Location
England, United Kingdom
Transaction Type
Addon

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