Vista Equity Partners Makes Strategic Growth Investment in Drift
September 1, 2021
Vista Equity Partners has made a strategic growth investment in Drift, the Boston-based conversational commerce SaaS provider. The minority growth capital will support Drift’s global scaling, product innovation (including AI-driven conversational sales and marketing capabilities), and expansion of its customer-facing platform.
- Buyers
- Vista Equity Partners
- Targets
- Drift
- Industry
- Cloud & SaaS
- Location
- Massachusetts, United States
- Transaction Type
- Growth capital
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