Playboy Enterprises Acquires Yandy.com

PLBY Group Acquires Dream Content-Creator Platform

October 18, 2021

Media & Entertainment

PLBY Group, Inc. agreed to acquire Dream, a social content platform that provides creators with tools to interact directly with fans, for up to approximately $30 million paid primarily in PLBY stock. The Dream platform and its development team will form the technology foundation for Playboy's new creator-led site CENTERFOLD, with the transaction expected to close in Q4 2021.

Ariela & Associates International Acquires Parade

August 15, 2023

Consumer Products

Ariela & Associates International (AAi) has acquired inclusive, digitally native intimates brand Parade. Parade will operate as a division within AAi, maintaining its creative identity while leveraging AAi’s sourcing, design and forecasting capabilities to scale in the U.S. and globally.

Crown Brands Group Acquires Hanky Panky

December 24, 2025

Consumer Products

Crown Brands Group, backed by G72 Holdings, has acquired iconic intimate apparel brand Hanky Panky in partnership with Rafar Group (the parent of Gelmart International). Rafar Group will serve as the core operating partner overseeing product, e-commerce and distribution while Hanky Panky founders will remain on the board; the deal is Crown's inaugural acquisition and establishes a new premium consumer brand platform.

Hyatt Hotels Corporation Acquires Playa Hotels & Resorts N.V.

June 17, 2025

Restaurants & Hospitality

Hyatt Hotels Corporation completed the acquisition of Playa Hotels & Resorts N.V., adding 15 all-inclusive resorts across Mexico, the Dominican Republic and Jamaica to its Inclusive Collection. The deal expands Hyatt's all-inclusive footprint and capabilities, incorporating properties already operating under Hyatt Ziva and Hyatt Zilara brands; Hyatt said it will provide additional financial details on its Q2 2025 earnings call.

Beyond Inc. Acquires Zulily Brand Assets

March 7, 2024

E-Commerce

Beyond Inc. (the parent of Overstock and Bed Bath & Beyond) purchased Zulily's intellectual property and brand assets for $4.5 million in cash, excluding liabilities. The assets include the website, domains, trademarks, customer database and social accounts; Beyond says the acquisition strengthens its off-price retail positioning and the new Zulily site is expected to be functional by the end of Q2.

Boosted Commerce Acquires FoxyBae

January 19, 2022

Consumer Products

Boosted Commerce, a Los Angeles-based e-commerce platform, has acquired FoxyBae, a fast-growing hair care brand founded in 2017. The deal brings FoxyBae into Boosted’s portfolio of DTC and retail-focused consumer brands to accelerate distribution, Amazon growth, and new product development.