Roqad Acquires Zeotap-Data from Zeotap
September 2, 2025
Roqad has acquired Zeotap-Data, the third-party audience business of Zeotap, in a deal that will integrate Zeotap-Data’s large-scale audience segments into Roqad’s identity graph and data onboarding capabilities. The transaction (undisclosed amount) will retain current staff, add headcount in the UK and Germany, and expand Roqad’s privacy-compliant targeting and activation reach across major DSPs including Amazon DSP, The Trade Desk and others.
- Buyers
- Roqad
- Targets
- Zeotap-Data
- Sellers
- Zeotap
- Industry
- Marketing & Advertising
- Location
- Berlin, Germany
- Transaction Type
- Divestiture
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