Operating Company Business Services

CarData

Goldsboro, North Carolina, United States

Full-service vehicle merchandising company specializing in on-the-lot photography and video services (including full-motion vehicle videos with syndication and 360 walkarounds) plus dealer marketing solutions to help dealerships win online.

Focus Areas
Automotive advertising, Automotive photography, Vehicle videography
Website
cardata.us

Tracked deals

3

3 tracked deals across 2023-2025.

Recent pace

1

1 tracked deal announced in the last 12 months.

Deal mix

Buyout

3 buyout

CarData Acquisition Volume by Year

Last 3 years

Acquisition volume by year Annual acquisition counts for the last 3 years for CarData. 1 2023 1 2024 1 2025

Supporting Data

Recent Transactions

  • Buyer
    CarData, Inc.
    Target
    DiamondLot
    Seller
    Rick Wolverton
    Type
    Buyout

    CarData, Inc. has acquired DiamondLot, a Southern California vehicle merchandising and dealership photography services provider founded by Rick Wolverton. The acquisition strengthens CarData's footprint in the competitive Southern California market, retains select DiamondLot staff, and aims to enhance service capacity and technology-enabled merchandising for franchise dealerships.

  • Buyer
    CarData Inc.
    Target
    Dealer Visual
    Industry
    Automotive
    Type
    Buyout

    CarData Inc., an automotive advertising and merchandising provider, has acquired Cincinnati-based Dealer Visual to expand its Midwest footprint and enhance its photography and videography capabilities for auto dealerships. Dealer Visual will continue delivering virtual showroom transformations, live video, and professional automotive photography as part of the CarData family.

  • Buyer
    CarData Inc.
    Target
    AutoNetTools
    Type
    Buyout

    CarData Inc. has acquired Michigan-based AutoNetTools to expand its automotive photography, videography and window sticker capabilities. The acquisition adds AutoNetTools' specialized merchandising and marketing services to CarData's existing suite of dealer-focused advertising products.

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