Private Equity Firm Financial Services

Greycroft

New York, New York, United States

Greycroft is a seed-to-growth venture capital firm that partners with entrepreneurs building category-defining companies across intelligent consumer and enterprise applications, AI infrastructure, sustainability, and consumer products.

Focus Areas
Venture capital, Seed-to-growth investing, Venture investing

Tracked deals

3

3 tracked deals across 2020-2025.

Recent pace

0

0 tracked deals announced in the last 12 months.

Deal mix

Buyout

3 buyout

Greycroft Acquisition Volume by Year

Last 3 years

Acquisition volume by year Annual acquisition counts for the last 3 years for Greycroft. 1 2020 1 2022 1 2025

Supporting Data

Recent Transactions

  • Buyer
    Prezent AI, Multiplier Capital, Greycroft, Nomura Strategic Ventures, True Global Ventures, Emergent Ventures, West Wave Capital, BluePointe Ventures, Alumni Ventures
    Target
    Prezentium
    Type
    Buyout

    Prezent AI acquired Prezentium, the largest business presentation services firm serving life sciences customers, in a cash-plus-equity deal and announced an additional $30M in funding. The round was led by Multiplier Capital, Greycroft and Nomura Strategic Ventures (with participation from several existing investors), valuing Prezent AI at $400M as it pursues an AI-enabled roll-up strategy to combine software and human presentation services.

  • Buyer
    Prima, Uplifter Brands, PBC, Spencer Potts, Maximalist, Greycroft, Lerer Hippeau, Global Founders Capital, Ropart Asset Management, Platform Ventures
    Target
    Prospect Farms
    Type
    Buyout

    Prima has acquired Prospect Farms, a vertically integrated USDA Certified Organic hemp farm and manufacturing complex in Prospect, Maine, and together the businesses will operate as Uplifter Brands, PBC. The deal gives Prima in-house cultivation, formulation and fulfillment capabilities to accelerate growth across personal care, supplements, spa/hospitality and pet wellness and is backed by strategic investors including Maximalist, Greycroft, Lerer Hippeau, Global Founders Capital, Ropart Asset Management and Platform Ventures.

  • Buyer
    Seated, Insight Partners, Craft Ventures, Greycroft, Rho Capital Partners
    Target
    VenueBook
    Industry
    Cloud & SaaS
    Type
    Buyout

    Seated, a restaurant rewards and booking platform, acquired digital event-booking platform VenueBook and raised $30 million led by Insight Partners with participation from Craft Ventures, Greycroft, and Rho Capital Partners. The acquisition adds VenueBook’s event-booking capabilities (and its network of ~120,000 professional event planners) to Seated’s product suite, enabling restaurants to drive revenue from dine-in, pickup/delivery and private events.

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