AI & Machine Learning Acquisitions in Michigan

Affinity Group, a North American sales and marketing agency, has acquired Mascari NXT, an AI-driven data integration and analytics company, to embed AI-powered selling into its foodservice and retail offerings. Mascari NXT will operate as a subsidiary—"Mascari NXT, An Affinity Group Company"—with the acquisition intended to expand Affinity Group's customer reach and strengthen its sales enablement and analytics capabilities across food industry channels.

PatientNow has acquired Recura, an AI-powered growth engine that automates lead response, booking, and retention for aesthetic and elective medical practices. The acquisition will integrate Recura's conversational AI and booking automation into PatientNow's practice management platform to drive appointment conversion and revenue growth while Recura continues to operate standalone for non-PatientNow customers.

KODE Labs, a Detroit-based autonomous smart building platform, closed a $30 million Series B round led by Maverix Private Equity with participation from TELUS Ventures and existing investor I Squared Capital. The funding will accelerate KODE's AI and platform development and support geographic expansion as it helps building owners reduce energy use and carbon emissions.

VelocityEHS, the Chicago-based provider of cloud EHS and sustainability software, has acquired Ann Arbor-based Kinetica Labs, a developer of sensorless motion-capture and computer vision technology for workplace ergonomics. The acquisition brings Kinetica's AI and machine-learning capabilities into VelocityEHS's Industrial Ergonomics solution to accelerate product innovation and automated MSD risk assessments.